Oreo plans to add resources to appeal to youth
An OREO-Coca-Cola pop-up store in Shanghai in early September 2024. [Photo provided to chinadaily.com.cn] As co-branded marketing continues to thrive in both Chinese and global markets, Oreo, a popular snack brand, plans to allocate more resources to appeal to young consumers, staying aligned with the fast-changing consumer trends in China, according to a statement released…







