Chinese perfume market shifts to scent, mood alignment
Wendy Lau, chairman of the International Fragrance Association and executive director of Eternal Group. [Photo provided to chinadaily.com.cn] Chinese perfume customers have shifted their preference from prioritizing brand and price to scent and mood alignment, noted Wendy Lau, chairman of the International Fragrance Association and executive director of Eternal Group, in an exclusive interview with…









