A moviegoer walks past posters for films that are screening at a movie theater in Shanghai on Sept 17, 2024. [Photo/VCG]
BEIJING – China’s box office revenue for the Mid-Autumn Festival holiday, which lasted three days until Tuesday, reached 389 million yuan ($54.89 million), according to data released by the China Film Administration on Wednesday.
The figure marks a slight increase from the 367 million yuan recorded in 2023 and the 371 million yuan in 2022, according to box office tracker Maoyan.
In comparison, the Mid-Autumn box office hit a record high of over 800 million yuan in 2019.
This year, domestic films accounted for 85.35 percent of the total box office earnings during the holiday, the administration’s data showed.
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